Ask Honda riders why they love their bike. You might get quite a number of different responses, but many may simply say, “Things are just different on a Honda. It's better.”
What makes it better? To start, it's the focus on you, the rider. Honda engineers ask questions others might not. More detailed questions. Not simply, “how can we improve the brakes?” But, “how can a braking system compensate for a rider's panic-driven reactions in an emergency without affecting normal braking feel?
Their concern is not simply how things look on a spec sheet, nor simply how they look in a photograph. Their concern is how things work. They strive to ensure all connections to the rider are smooth, seamless, predictable and linear, that all controls are right where you'd expect them, and that the bike always gets you home.
Honda's focus is on your overall experience, or in Honda's language, the joy of motorcycle ownership. In addition to riding dynamics, a high priority in our design process is to simplify maintenance and service items so you can minimize time in the shop and maximize time on the road.